We only have 4 more weeks of school here at Hyper before we leave for the summer break and after the summer break, we have our final project and then we are off to our 7 month long internships.
Im already feeling like starting to apply for my internship.
I know I want to go back to the states. Either California and San Francisco, or the capital of the world, New York City. Just writing the names of these cities makes me excited.
There are a few agencies that I have looked at and probably will contact, but I know that in the end I will fall in love with only one or two, and then I have to work really hard to get there. I don't want to be the spammer that just shoots out e-mails to everything, I really want to work somewhere where I can contribute and learn all at once. A place whose work I admire, and a place where I can develop.
It's time for me to fall in love people. Watch out you NY and SF agencies, you might get struck!
Monday, May 24, 2010
Tuesday, May 18, 2010
IKEA
Need space?



Advertising Agency: TBWA Istanbul Turkey
I really think they have understood the problem that couples, roommates or anyone that lives together are facing. Space issue. It is really being illustrated well in a simple image of two shoes mashing into one. Nice stuff!



Advertising Agency: TBWA Istanbul Turkey
I really think they have understood the problem that couples, roommates or anyone that lives together are facing. Space issue. It is really being illustrated well in a simple image of two shoes mashing into one. Nice stuff!
Saturday, May 15, 2010
XV is Released!!
Our class website is finally released! We had an awesome party last night at the Sid Lee Gallery in Amsterdam and it feels absolutely amazing to have this site released! I'm still in Amsterdam but will def. write really soon and explain this whole feeling soon!
Check out the site WHATISXV?

Check out the site WHATISXV?

Wednesday, May 5, 2010
AR
Nice use of Augmented Reality to market the most basic crackers in the shelf. I like the contrast, and if it works, it actually looks nice and fun!




Tags:
Augmented Reality
Saturday, May 1, 2010
Thursday, April 29, 2010
Gestos Wine!!
The Help Us Grow Campaign that our class started a couple of months ago got a company here in Sweden called Arvid Nordquist inspired somehow because they returned the favor by giving us a challenge.
The challenge was to, in 23 days, create 30 sec Advertising spot for the web, a Banner, a Microsite and a Video Blogg, for an Argentinian wine named Gestos. The winning contribution would win 50 000 SWE Kronor.
Our class got into 4 different teams and worked on this wine project on the side from our ordinary school work and yesterday we were told that they had announced a winner. MY TEAM!
Im so very proud of what we made in such a short time and Im very happy we won so that our class can go to Amsterdam for our release party!
Unfortunately the site is all in Swedish and so are the commercials. But check it out if you're interested!
Press release (Also in Swedish. Simple translation: They think our class is sick and that we blew their minds with our proffesionality)

The challenge was to, in 23 days, create 30 sec Advertising spot for the web, a Banner, a Microsite and a Video Blogg, for an Argentinian wine named Gestos. The winning contribution would win 50 000 SWE Kronor.
Our class got into 4 different teams and worked on this wine project on the side from our ordinary school work and yesterday we were told that they had announced a winner. MY TEAM!
Im so very proud of what we made in such a short time and Im very happy we won so that our class can go to Amsterdam for our release party!
Unfortunately the site is all in Swedish and so are the commercials. But check it out if you're interested!
Press release (Also in Swedish. Simple translation: They think our class is sick and that we blew their minds with our proffesionality)

Tuesday, April 27, 2010
#THEXV
The marketing and promotion for the yearly class site is going bananas today! Our Class site Invite - The Secret Society - The 15th order from the school of Hyper is now going public! Check it out, stay tuned for the big release and spread it!
Password to get in: THEXV
Link to http://invite.whatisxv.com/
Password to get in: THEXV
Link to http://invite.whatisxv.com/
Tags:
#THEXV,
Class Promotion,
Hyper Island
Monday, April 26, 2010
Dear readers!
Okay, so this post will be all about me not updating the blog in a while and why I haven't. But first off, I absolutely love Google Analytics and I love to see that I have so many readers and followers. I'm very appreciative!
...Sorry before I continue writing about that I just have to say that my Macbook is making really strange sounds right now? Like really strange? It almost sounds like a PC but with a coffee machine inside of it. For a second here I thought it would be stupid of me just sharing that right away but heeey. Transparency is the new thing right? Hell I dunno. If it keeps making these sounds I'm gonna have to call someone. Okay back to my post...
Sorry. Back to my delayed updates. I've been super busy! With school, the wine competition which I will write more about on the 28th due to a press release and some freelance work. So I want to give you my sincerest apologies for these blank days.
However. Im back on track again, so no worries. Don't leave me okay?
...Sorry before I continue writing about that I just have to say that my Macbook is making really strange sounds right now? Like really strange? It almost sounds like a PC but with a coffee machine inside of it. For a second here I thought it would be stupid of me just sharing that right away but heeey. Transparency is the new thing right? Hell I dunno. If it keeps making these sounds I'm gonna have to call someone. Okay back to my post...
Sorry. Back to my delayed updates. I've been super busy! With school, the wine competition which I will write more about on the 28th due to a press release and some freelance work. So I want to give you my sincerest apologies for these blank days.
However. Im back on track again, so no worries. Don't leave me okay?
Monday, April 19, 2010
Friday, April 16, 2010
What it takes?
This is a great campaign for Whatittakes.com that I found on www.benblissed.com, a copywriter from Creative Circus. Whatittakes is a nike based campaign. Great stuff. Klick the images to enlarge them and read about the steps of the campaign.




Tags:
Ben Blissed,
Nike,
Whatittakes.com
Monday, April 12, 2010
Goes around comes around

William is a copywriter at Draftfcb in NYC. His wrap-around poster for the Global Coalition for Peace is awesome.
Tags:
Great Advertising
Sunday, April 11, 2010
Art & Copy
From my very own passion within my heart, I want to share something with you.
I saw a documentary on advertising just now called Art & Copy and it blew me away. It just simplified, explained, enlightened and described the bits and pieces of magic that appears when working in the Advertising Business. It made me happy watching it. It inspired me and gave me answers and more strength to continue on in this business. Whenever I loose my mojo again. I'm gonna put this movie on.
It will what my "Michael Jordan to the Max" did for my basketball. Refill the joy of it all.
I'm really impressed and think that anyone who is interested in advertising, or just creative thinking, should watch the movie.
It is absolutely fantastic. So inspirational.

I saw a documentary on advertising just now called Art & Copy and it blew me away. It just simplified, explained, enlightened and described the bits and pieces of magic that appears when working in the Advertising Business. It made me happy watching it. It inspired me and gave me answers and more strength to continue on in this business. Whenever I loose my mojo again. I'm gonna put this movie on.
It will what my "Michael Jordan to the Max" did for my basketball. Refill the joy of it all.
I'm really impressed and think that anyone who is interested in advertising, or just creative thinking, should watch the movie.
It is absolutely fantastic. So inspirational.

Tags:
Art and Copy,
Great Advertising,
Inspiration
Copy Madness!
Here are some samples fro Steffan Barry, currently working at the Doug Agency in Toronto. I like his stuff!

World's fastest autofocus

Lacross playoffs.

Campaign for a Short Movie Festival. Print and Tv ads also went with the same theme.

World's fastest autofocus

Lacross playoffs.

Campaign for a Short Movie Festival. Print and Tv ads also went with the same theme.
Tags:
Copywriting,
Doug Agency,
Great Advertising
Sunday!
Good Afternoon everyone!
I am, incredibly well rested! This entire weekend I actually think that I have slept too much. I've been forcing myself to fall back asleep each time I have waken up. That involves really strange dreams by the way, but other than that. I cannot say that Im tired, at all.
Yesterday was the little release of my site. Just to let everyone know, feedback is very welcome! So just drop a comment on here or send me an e-mail. I'd really appreciate it! And also, I'll show you who has been helping me with the site link you forward to their sites.
So yesterday I really stayed away from having Nutella on my pancakes even though it was Saturday. But today, I'm going to reward myself with some Nutella on my pannies!
Sun is shining here today. Pretty good day coming up. I can feel it.
I'll put up some inspiration later on as well.
(I'm having a very hard time knowing how to end this entry, cause I want to do it in a cool way, but I can't think of anything, so I'll just leave it. Yeah. Im just gonna hit save and leave it.)
I am, incredibly well rested! This entire weekend I actually think that I have slept too much. I've been forcing myself to fall back asleep each time I have waken up. That involves really strange dreams by the way, but other than that. I cannot say that Im tired, at all.
Yesterday was the little release of my site. Just to let everyone know, feedback is very welcome! So just drop a comment on here or send me an e-mail. I'd really appreciate it! And also, I'll show you who has been helping me with the site link you forward to their sites.
So yesterday I really stayed away from having Nutella on my pancakes even though it was Saturday. But today, I'm going to reward myself with some Nutella on my pannies!
Sun is shining here today. Pretty good day coming up. I can feel it.
I'll put up some inspiration later on as well.
(I'm having a very hard time knowing how to end this entry, cause I want to do it in a cool way, but I can't think of anything, so I'll just leave it. Yeah. Im just gonna hit save and leave it.)
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